Lynette White

Lynette White is a district and community relations coordinator in K–12 education and the co-author of The Ed Branding Book: How to Build Educational Leadership with Social Influence, published by Dave Burgess Consulting in 2024. She has worked as a district PR and communications professional, focusing on helping schools and districts leverage digital platforms and social media to strengthen outreach, engagement, and community connection.

White is also the founder and CEO of Lynette White Social LLC, a consulting firm that supports K–12 districts with content creation, strategic communication, and social media management. In addition to her book, she extends her work on educational branding as a co-host of The Ed Branding Podcast, which encourages educators and school leaders at all levels to embrace branding to amplify positive stories and build stronger organizational identities.